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Advertising and Targeting Cookies

Moris AI Schools explains advertising and targeting cookies, consent controls, campaign measurement, audience relevance, and lawful promotional tracking online.

01

Introduction and Scope

This Advertising Cookies Policy establishes the rules governing advertising and targeting cookies used, where permitted, for campaign attribution, frequency management, audience relevance and measurement of promotional activity relating to Moris AI Schools. Moris AI Schools operates educational, training, counselling, internship, institutional and related digital workflows that may require limited technical storage or access on a user's device. The purpose of this policy is to explain the relevant controls, limits and responsibilities without treating a technical event as permission for an unrelated use. This policy applies to Moris AI Schools interactions involving students, prospective students, parents or guardians where applicable, educators, counsellors, interns, universities, colleges, schools, educational institutes, institutional administrators, visitors and authorised personnel. The relevant controls are intended to support legitimate website, account, learning, counselling, internship, communication, payment, security or administrative functions without converting a technical identifier into authority for an unrelated purpose. For users in United States, the operation of these controls is intended to be administered in accordance with applicable law, together with any mandatory requirements that apply to the specific interaction. Where a legal requirement, regulator direction, court order, contractual obligation or security need requires a different treatment, Moris AI Schools may apply that requirement to the extent permitted or required by law.

02

Purpose and Scope

This section defines advertising and targeting technologies that may be used to measure campaigns, manage frequency, understand referral sources or present relevant promotional information where permitted by law and user choice. The function must remain limited to the stated purpose, with access restricted to authorised personnel or providers that need the information for that function.

For users in United States, the relevant processing is intended to be administered in accordance with applicable law. Moris AI Schools may review relevant configuration, access logs, consent records or provider information where reasonably necessary to investigate a technical issue, protect users, maintain service integrity or demonstrate compliance.

03

Definition of Advertising and Targeting Cookies

This section explains that these technologies may recognise a browser or device for advertising-related purposes. They are not essential to course access, account security, applications, counselling, internships or certification.

Records connected with this function may be retained where reasonably required for security, compliance, dispute resolution or legal obligations, but should not be used to create unrelated academic, financial or marketing conclusions. Requirements in United States remain subject to applicable law. Any information produced through this function should be interpreted in context and alongside the official account, application, course, counselling, internship, payment or institution record where such a record exists.

04

Consent Before Activation

This section explains that where applicable law requires consent, advertising or targeting technologies should remain inactive until a valid choice is recorded. Where an external provider supports this function, its role is limited by the configured service, contractual terms, technical controls and legal responsibilities.

Its involvement does not create unrestricted permission to use student, institution or platform information. If a user changes a setting, clears browser storage or moves to another device, the resulting technical state may differ until the preference is recorded again or lawfully synchronised.

05

Advertising Relevance

This section covers permitted use of limited interaction information to reduce irrelevant advertising or present information connected with courses, programs or institutional services. Relevance does not imply admission, eligibility or guaranteed availability.

Browser, device, account and integration settings can affect how this function operates. A technical signal or cookie event does not by itself establish enrolment, admission, internship selection, certification, payment entitlement or another substantive right. The operation of this function does not override separate eligibility criteria, program rules, payment terms, institutional permissions or other written conditions governing Moris AI Schools services.

06

Campaign Attribution

This section covers measurement of whether a visit or enquiry followed a permitted advertisement or campaign. Attribution records are used for measurement and should not be treated as proof of a student relationship.

The function must remain limited to the stated purpose, with access restricted to authorised personnel or providers that need the information for that function. For users in United States, the relevant processing is intended to be administered in accordance with applicable law. Moris AI Schools may review relevant configuration, access logs, consent records or provider information where reasonably necessary to investigate a technical issue, protect users, maintain service integrity or demonstrate compliance.

07

Frequency and Delivery Controls

This section covers technologies that may limit how often a promotion is displayed or help prevent repeated delivery of the same advertisement. Records connected with this function may be retained where reasonably required for security, compliance, dispute resolution or legal obligations, but should not be used to create unrelated academic, financial or marketing conclusions.

Requirements in United States remain subject to applicable law. Any information produced through this function should be interpreted in context and alongside the official account, application, course, counselling, internship, payment or institution record where such a record exists.

08

Audience Segmentation

This section covers permitted grouping based on broad interaction signals where lawful. Moris AI Schools should not use advertising cookies to infer sensitive educational, health or personal characteristics unless a lawful basis and specific safeguards apply.

Where an external provider supports this function, its role is limited by the configured service, contractual terms, technical controls and legal responsibilities. Its involvement does not create unrestricted permission to use student, institution or platform information. If a user changes a setting, clears browser storage or moves to another device, the resulting technical state may differ until the preference is recorded again or lawfully synchronised.

09

Education Marketing Context

This section explains that marketing may relate to courses, counselling, internships, institutional services, events or resources, but promotional content does not override published eligibility rules, written program terms or legal conditions. Browser, device, account and integration settings can affect how this function operates.

A technical signal or cookie event does not by itself establish enrolment, admission, internship selection, certification, payment entitlement or another substantive right. The operation of this function does not override separate eligibility criteria, program rules, payment terms, institutional permissions or other written conditions governing Moris AI Schools services.

10

Information Processed

Moris AI Schools may include device or browser identifiers, referral data, campaign identifiers, page interactions, consent status and similar technical information where permitted. Advertising cookies should not independently expose academic documents, payment credentials or confidential assessment records.

The function must remain limited to the stated purpose, with access restricted to authorised personnel or providers that need the information for that function. For users in United States, the relevant processing is intended to be administered in accordance with applicable law. Moris AI Schools may review relevant configuration, access logs, consent records or provider information where reasonably necessary to investigate a technical issue, protect users, maintain service integrity or demonstrate compliance.

11

Retargeting and Similar Technologies

This section covers permitted retargeting or similar methods where the user has provided any required consent. Users may withdraw or change their preference through available controls.

Records connected with this function may be retained where reasonably required for security, compliance, dispute resolution or legal obligations, but should not be used to create unrelated academic, financial or marketing conclusions. Requirements in United States remain subject to applicable law. Any information produced through this function should be interpreted in context and alongside the official account, application, course, counselling, internship, payment or institution record where such a record exists.

12

Third-Party Advertising Partners

This section covers external advertising or measurement providers configured for a defined role. Their involvement does not grant unrestricted rights to student, institution or platform data.

Where an external provider supports this function, its role is limited by the configured service, contractual terms, technical controls and legal responsibilities. Its involvement does not create unrestricted permission to use student, institution or platform information. If a user changes a setting, clears browser storage or moves to another device, the resulting technical state may differ until the preference is recorded again or lawfully synchronised.

13

Minors and Restricted Advertising

This section explains that advertising involving children or minors must be handled in accordance with applicable law, age-related restrictions and any required parent or guardian protections. Browser, device, account and integration settings can affect how this function operates.

A technical signal or cookie event does not by itself establish enrolment, admission, internship selection, certification, payment entitlement or another substantive right. The operation of this function does not override separate eligibility criteria, program rules, payment terms, institutional permissions or other written conditions governing Moris AI Schools services.

14

Cross-Site and Cross-Device Limits

This section explains that advertising settings may differ across browsers, devices and providers, and a choice made in one environment may not automatically apply elsewhere. The function must remain limited to the stated purpose, with access restricted to authorised personnel or providers that need the information for that function.

For users in United States, the relevant processing is intended to be administered in accordance with applicable law. Moris AI Schools may review relevant configuration, access logs, consent records or provider information where reasonably necessary to investigate a technical issue, protect users, maintain service integrity or demonstrate compliance.

15

Retention, Withdrawal and Browser Controls

This section explains how retention depends on the purpose and applicable settings, and that users may withdraw consent or use browser controls where available. Records connected with this function may be retained where reasonably required for security, compliance, dispute resolution or legal obligations, but should not be used to create unrelated academic, financial or marketing conclusions.

Requirements in United States remain subject to applicable law. Any information produced through this function should be interpreted in context and alongside the official account, application, course, counselling, internship, payment or institution record where such a record exists.

16

Impact of Disabling

This section explains that disabling advertising cookies should not prevent essential access to the website, though promotions may become less relevant and campaign measurement may be limited. Where an external provider supports this function, its role is limited by the configured service, contractual terms, technical controls and legal responsibilities.

Its involvement does not create unrestricted permission to use student, institution or platform information. If a user changes a setting, clears browser storage or moves to another device, the resulting technical state may differ until the preference is recorded again or lawfully synchronised.

17

Compliance, Security and Policy Updates

This section confirms that advertising-cookie use is subject to security, purpose limitation and legal review, and processing for users in United States is intended to comply with applicable law. Browser, device, account and integration settings can affect how this function operates.

A technical signal or cookie event does not by itself establish enrolment, admission, internship selection, certification, payment entitlement or another substantive right. The operation of this function does not override separate eligibility criteria, program rules, payment terms, institutional permissions or other written conditions governing Moris AI Schools services.

18

Relationship With Other Moris AI Schools Policies

This policy forms part of the wider Moris AI Schools legal and privacy framework. It should be read with the Privacy Policy, Data Protection and User Rights policy, Cookie Policy and any service-specific terms that apply to an account, application, payment, course, counselling interaction, internship, certificate or institutional engagement. If a service-specific rule imposes a stricter privacy, security or consent requirement, that stricter requirement may apply to the relevant interaction to the extent permitted by applicable law. No cookie or technical preference changes an academic, financial or contractual obligation that is documented elsewhere.

19

No Expansion of Rights or Obligations

Technical operation of a cookie, session identifier, consent record or integration does not create an admission, enrolment, employment, internship, certification, refund, payment, representation or institutional right. Those matters are governed by their own written terms, eligibility rules and confirmation processes. Likewise, a technical failure to record a preference does not authorise processing that would otherwise require consent or another lawful basis. Moris AI Schools may correct configuration issues, suspend optional technologies or request a user to repeat a preference where reasonably necessary to restore an accurate consent state.

20

Records, Evidence and Dispute Handling

Where a dispute concerns cookie settings, consent status, authentication, communications, payments or another relevant digital interaction, Moris AI Schools may review available system records, timestamps, consent logs, security events and provider records to establish the technical history. Such review should be limited to information reasonably relevant to the matter. Records may also be preserved where a complaint, investigation, legal hold, security incident or regulatory requirement makes preservation necessary under applicable law.

21

Service Configuration and Technical Change

Cookies and similar technologies may change when Moris AI Schools updates website architecture, account systems, learning tools, integrations or security controls. A change in technology does not automatically change the lawful purpose for which information may be processed. Material changes to purpose, provider involvement or user choice should be assessed before the revised configuration is placed into normal use.

22

Audit and Governance

Moris AI Schools may maintain cookie inventories, consent records, technical documentation and access controls to support internal governance. Reviews may consider the technology name, provider, domain, duration, data elements, category, legal basis and user-control requirements. Governance records are operational documents and do not themselves create contractual rights for a student, institution, provider or other user.

23

Policy Administration

Moris AI Schools may review this policy periodically to reflect changes in technology, service configuration, security requirements or legal obligations. Continued website or account use remains subject to the version of the policy that is applicable to the relevant interaction. Questions concerning this policy should be directed through the official Moris AI Schools legal or privacy channel identified in the applicable website documentation.

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